
The Creel Institute is designed to equip individuals to make a difference through their organizations, businesses, churches or individual lives.
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- Strategic planning — Before embarking upon any major marketing effort, fundraising campaign or new program development, it is essential to have a clear plan that defines what needs to be done and by whom. Using our proprietary planning model, we’ll help you step back to see the big picture while at the same time drilling down to the core of relevant issues.
- Comprehensive brand development — A brand must be more than a really great idea. An authentic brand becomes an identity platform, the basis on which an organization defines and markets itself, organizes its activities, assigns/hires key players and evaluates decisions. It becomes the complete frame of reference for an organization. We’ll help you build and document this platform. It’s a process that’s fun, rewarding and bankable. Depending on the scope of the project, you can come to us or we can come to you.
- Full-service marketing and advertising — Do you have a brand platform in place? Then it’s time to get to work! If you’re looking for the right partner to implement your brand, look no further. We have 20-plus years’ experience working with organizations across multiple industries, including hotels, banks, real estate developers, churches, law firms, medical day spas and retailers.
- Ideation — We’ve experienced great success facilitating brainstorming sessions for small groups. If you need to get way out of the box in your thinking or creatively solve a problem, this is a fun, team-building way to make it happen.
- Strategic marketing audit — Do you currently have a marketing plan in place, but feel unsure about the printed or interactive materials associated with it? We’ll review your brochures, fact sheets, website and more, ensuring that they are the correct tools based on your strategy, consistent with your existing brand and both clear and compelling.
Additional services include:
- Trained facilitators available to lead your organization through critical issues with creative thinking/problem-solving techniques.
- Think Tank - It’s so much easier to think out of the box when you get away from your own box. Our 40-person conference room is at your disposal for all your meeting needs.
For more information about any of our services, please contact us.

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